M.Sc Strategic Marketing

Stage One: Level 7 Diploma in Strategic Marketing (QCF) – 6 – 8 Months

Credits: 120 Credits

Assessment: Assignments

The objective of the OTHM Level 7 Diploma in Strategic Marketing qualification is to provide learners with the skills and understanding in marketing & branding that align with good strategic decision making to maintain organisations’ competitive advantage.

Learners acquire knowledge through an integrated approach of theory in marketing, branding consumer behaviour and digital communication management and practice using real-time activities. Successful completion of this qualification will develop learners’ strategic marketing management, consumer behaviour and branding skills and their ability to focus on the requirements of implementing an organisation’s strategy.

The OTHM Level 7 Diploma in Strategic Marketing qualification enables learners to progress into or within employment and/or to work toward a relevant Master’s programme with advanced standing.

For entry onto the OTHM Level 7 Diploma in Strategic Marketing qualification, learners must possess:

• An honours degree in related subject or UK level 6 diploma or an equivalent overseas qualification
• Mature learners with management experience (learners must check with the delivery centre regarding this experience prior to registering for the programme)
• Learners must be 21 years old or older at the beginning of the course
• English requirements: If a learner is not from a majority English-speaking country must provide evidence of English language competency.

Stage Two: M.Sc Strategic Marketing Top-up – 4 – 6 Months

Credits: 60 Credits

Assessment: Dissertation

The OTHM Level 7 Diploma in Strategic Marketing qualification enables learners to progress into or within employment and/or continue their further study. As this qualification is approved and regulated by Ofqual (Office of the Qualifications and Examinations Regulation), learners are eligible to progress to Master’s top-up at many universities in the UK and overseas with advanced standing.

Level 7 Postgraduate Diploma in Strategic Marketing: Awarded by ICSB Awarding partners.

Qualifications are approved and regulated by Ofqual (Office of Qualifications and Examinations Regulation). 

M.Sc Strategic Marketing:  Awarded by ICSB Partner University.